A: The KrogerFeedback Survey is Kroger’s official customer satisfaction program designed to gather valuable insights from shoppers about their experiences. Through this survey, customers have the opportunity to share their thoughts on everything from product quality and store cleanliness to employee helpfulness and overall shopping satisfaction. Accessible online at, the survey serves as a two-way communication tool between Kroger and its patrons, ensuring that the company remains aligned with customer expectations.

What makes the Krogerfeedback Survey particularly appealing is the reward system that encourages participation. Customers who complete the survey are entered into sweepstakes with chances to win $5,000 in gift cards or earn 50 fuel points, adding an exciting incentive to share feedback. This model not only boosts engagement but also reflects Kroger’s dedication to customer satisfaction.

The survey process is simple and user-friendly. Participants start by entering details from their recent purchase receipt, such as the date, time, and store number. Then, they answer a series of questions rating their shopping experience. These questions cover key aspects of the store’s performance, allowing Kroger to pinpoint strengths and address weaknesses effectively. For instance, if a recurring complaint about long checkout lines arises, the management can prioritize staffing adjustments to resolve the issue.